brand clarity

Welcome to LIME&Co

We are a sunny-clear-skies San Diego strategy and design consultancy. For almost two decades now, we’ve been empowering brands to evolve, serve, and lead — inside and out.

We dig deep to help companies cultivate brand clarity by aligning their purpose with their visuals and messaging. The result: a confident brand ready to grow and win the hearts of those who matter.

How do You know if Your Brand is unclear?

  • Your brand does not represent the level of quality and service you provide
  • Your business has outgrown the brand you started with and you don’t feel confident using it any longer
  • You have a hard time explaining what exactly you do and who you help
  • You are not really attracting the right clients
  • You don’t have a system in place and your brand is all over the place

Sound familiar?

Then Let’s Connect…

How can Brand Clarity help Your Business?

  • You will have a solid foundation and internal structure of your brand that eliminates the guesswork and drives all communication efforts
  • With a laser-focused message, you can speak directly to the people that matter and bring them in to stick around
  • You know exactly who you are and who not, and can find the gap and opportunities in the competitive landscape
  • With a clear vision, strategy, and meaningful visual expression you can have true impact and just may change the world
  • There is no more wasting valuable assets with trying things out
  • Ultimately brand clarity brings, well, clarity. Because how can you be your true self when you are foggy, overwhelmed, and confused?

Now booking September 2020

Are you ready to get clear on your brand and start your brand journey to success? Book a complimentary 20-minute Clarity Session to learn more about our process and see if we are right for you.

While we prefer face-to-face, during COVID-19 we are set up to work completely virtually… taking an up-close look at your brand, from a distance.

Yes, I am ready to go.

Our process always starts with the Brand Foundation, before moving into any kind of Content or Visual Expression. This is where we gain brand clarity and fully understand your brand, your target audience, and goals. Then we develop a strategic roadmap and implement it. See our entire process…

Infograph depicting the process from Foundation to Expression

Here we dig deep and surface important insights about the purpose of the business. These are the substance of your brand, your core brand DNA.

Brand expression is the outward-facing component of your brand, which includes your brand personality, messaging, and visual expression.

Book a complimentary 20-minute Clarity Session

Our Work

Our Clients

These are some of our amazing clients we have collaborated with.